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Author Archives: Stonborough
We’ve moved
Follow us at https://www.facebook.com/airsupremacymedia
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I ‘like’ it. Now on Facebook
Come and talk about Air Supremacy Ltd on Facebook and see what others are saying. https://www.facebook.com/airsupremacymedia
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Preparing for a Great Media Training Session
Good Advice from Galaxy 6 in the US I’ve trained about 10 people this month and was inspired to write this post. A great media training session depends on both parties. Once you’ve decided to commit to media training, make … Continue reading
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Do You Need Media Training
(Article courtesy of Mashable.com) http://mashable.com/2013/01/02/do-you-need-media-training/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Mashable+%28Mashable%29
Told You So!
I knew it! I knew there was something fishy about the Andrew Mitchell Plebgate story. Back on the 23rd September I blogged “keep a pinch of salt handy” http://bit.ly/SetYZo. and I was right. Mitchell is calling for a full enquiry. … Continue reading
BBC: Snoozenight lawyers asleep at the wheel?
“Some basic journalistic checks were not completed and no one was sure who was giving the final sign-off on the story on the day, the report found (FT)” I’ve been asked by countless people (OK, one) what I think of … Continue reading
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Tagged Bad journalism, BBC, Codes, Guideline, Newsnight, Ofcom, Right of Reply, Standards
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LIPA lacks PR Power
Ten days after the worst storm to hit Long Island NY in living memory, thousands of homes there are STILL without power. The local power company LIPA (Long Island Power Authority) has come in for considerable criticism. And while it’s … Continue reading
I look awful in yellow – who knew?
Looking your best is just as important as saying it right, so we are now actively promoting Style and Colour counselling with Red Leopard (www.redleopard.co.uk) for all our Media Training clients. Red Leopard advises on colour, style, image and make-up … Continue reading
Andrew Mitchell – keep a pinch of salt handy.
I went to a famous public school. I was a policeman. I was an adviser to the House of Commons Commission. I rode my bike in and out of the Palace of Westminster daily. Why are these facts relevant? The … Continue reading
“If you want a guarantee, buy a toaster”
Clint at the RNC Having a famous movie star endorse you is no guarantee.
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Back to work
Yes I’m gathering a handful of experienced media trainers, to run my courses for executives, Meet in London in September. Send a CV.
No Brainer NBC
Cannot believe NBC showed US/CZ Beach Volleyball quarter finals, when rest of world got to see 100m Finals. Fantastic Twitter storm. Serves them right.
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“London 2012″ Put Out More Flags
One big difference between the Olympics and the Jubilee, is that everybody from smallest stall holder to mega-store was able to cash in on the Jubilee GB brand. I have never seen so many Union flags and so much bunting. … Continue reading
Freelance Media Trainers Wanted
I am looking for freelance media trainers, with 5 years plus, real TV and Radio experience. Also Presentation Coaches with 5 years plus experience. Must be happy to follow my proven training methods. CV’s please to js@airsupremacy.co.uk
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Air Supremacy Interactive Media Training
A new business is born: Air Supremacy Interaction – interactive media training. (I’ve nicknamed it – Remote Refutation Management) – more later. (www.superinteraction.tv)
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Grüezi mitenand!
@AirSupremo: Hello ZRH! Not just 1 but 2 mega Swiss media training clients nxt week. #PR #AirSupremacy rocks.
Tweet tweet
gr8 Media Training 4 #Spider-PR (London). gd Job Air Supremacy! www.airsupremacy.co.uk
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500+ connections
Spent the last week, soliciting LinkedIn contacts to reach this milestone achievement “500+ connections” – now I can relax, safe in the knowledge that I am umbilically invisibly eternally conjoined with strangers. The world is a safer place as of 7am … Continue reading
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Please Sign Now
My God-daughter Domenica Lawson has a severe permanent learning disability. I would like to help her and thousands like her by asking you to sign this e-petition. You may know somebody with a child like Domenica so please pass the message … Continue reading
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Nuts and Bolts: 9 Basic Questions to ask a Reporter.
With everyone obsessed with Virtual Media, it’s easy to forget the basic questions when you get a call from a live flesh-eating journalist. 1. What’s Your Name/Contact details? 2. Can You Tell Me More About The Story You’re Working On? 3. Are You … Continue reading
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The Battle of Hatchfield Farm is won.
The Battle of Hatchfield Farm in Newmarket is over. Rachel Hood and her fellow campaigners have won. Lord (Teddy) Derby’s appeal was rejected by the Planning Inspector Ian McPherson and ratified by the Communities Secretary Eric Pickles.
Syria: media coverage
Just been reading some stuff on line about whether our coverage of Syria is ‘balanced’ or not. Having worked as a reporter in Beirut, albeit years ago, I wonder if I can venture a view. All our western media can … Continue reading
Lovin’ it
Busy Busy since Jan 1st – working with Halfords, Barclays, B&Q and Superdrug .
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Just Common Sense?
They are debating on one of the PR Forums whether PR isn’t ‘just common sense’. The implication being that it’s not a proper profession, anybody can do it. I beg to differ. A public relations professional has a proper understanding … Continue reading
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But not YOUR opinion..
I have a TV/internet account with Optimum Cablevision (NYSE: CVC), who emailed me to take part in a customer satisfaction survey. Question 1 – Are you in PR or Advertising? But when I clicked Yes – this is what I got: Thank … Continue reading
Thanksgiving Message
To my many American Friends. If further proof is needed of the extreme age and provenance of wireless technology; it’s a 17th Century British invention. I am reliably informed that we sent it over on the first pilgrim ships. Mayflower is an … Continue reading
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The Tatler and Bikestander
With the racing world livid about Lord (Teddy) Derby’s plan to concrete over a chunk of Newmarket, Sir Michael Stoute (the Queen’s Trainer), Sir Henry Cecil and the legendary commentator Sir Peter O’Sullevan are hosting a fund-raising dinner for 250 at the Newmarket … Continue reading
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Tagged Conde Nast, Kate Reardon, Lord Derby, Newmarket, SHNAG, Tatler
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RIM Shot
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Tagged Air Supremacy, BlackBerry, CorpComms, Helen Dunne, Hugh Tallents, John Stonborough, RIM
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Rick Perry Fluffs It.
Rick Perry fluffs it Check out this clip of Rick Perry forgetting his key message due to classic MBS (marshmallow brain syndrome). I suspect it spells the end of his shot at the Presidency. (wouldn’t have happened if he were … Continue reading
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Today’s joke
“In English,” said the linguistics’ professor, “a double negative forms a positive. However, a double positive never forms a negative.” “Yeah, right.” said a voice.
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MediaCityUK: Investigations and Secret Recording Guidance
The Beeb has revised its Editorial Policy on Investigations and on Secret Recording for programme makers planning: larger-scale investigations to reveal serious anti-social behaviour or crime, with a significant element of undercover work, and secret recording, central to the evidence-gathering. The revision … Continue reading
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Tagged BBC Trust, Editorial Policy, Guidelines, Investigative Journalism, Panorama, Primark, secret recording, Standards, undercover
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beyond Calais
Overheard at the Lutea investment seminar today. Two really old blokes, who didn’t know each other, got chatting during the coffee break. One said to the other: “The trouble with the Greeks,” he said, ” is they don’t know the meaning … Continue reading
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And me
Spotted this tweet just now “Anti #NPPF lobby now includes Melanie Phillips, Morning Star, George Monbiot, WI, NT, CPRE, Mail, Telegraph. Strange bedfellows. SWP next?” @colinwile Jonathon Porritt, has written a sarky but funny open letter to benighted Greg Clarke, Minister … Continue reading
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What’s this Contributor business?
Some people have asked why you need to get confirmation in writing that you are a ‘contributor’. (See Tip 2 below) You can read my blog post, http://www.airsupremacy.co.uk/blog/2010/09/01/229/ for the long version but in brief Ofcom ruled last year (to … Continue reading
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Tagged Channel 4, Codes, Contributor, Dispatches, Fairness, Kellogg's, Ofcom
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My 22 Tips for handling unwelcome TV Crews
Avoid a confrontation, with cameras around. It makes great TV. Get confirmation in writing that you are a ‘contributor’ (ask me why this is so important) They will not concede editorial control, but find out as much as you can. … Continue reading
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I am definitely going
INVESTIGATIVE JOURNALISM; DEAD OR ALIVE? Date: Wednesday September 21st 6.00pm for 6.30pm With Murdoch on his knees, MPs’ expenses, Wikileaks, phone hacking and Tomlinson; investigative journalism seems to be going through a purple patch. Is it really alive or is … Continue reading
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Tagged Andrew Jennings, BBC Panorama, FIFA, Investigative Journalism, John Mair
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Is it really a fake?
Such a sad picture of Steve Jobs in the paper today. Is it a fake, the internet is abuzz? Really shocking if it is. As my wife Jane says, “the man is a genius, just when you think you’ve got everything … Continue reading
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Catboat: Its not a message, it’s a warning from 1880!
I happened across this brilliantly ’funny’ account of sailing the classic New England Catboat, in the New York Times May 25th 1880! The message comes down the years loud and clear; this pussy cat will bite … Continue reading
Ben’s Briefs: All the Holidaying News-Junky Needs
Dawn is breaking over Bellport Bay, here on Long Island. Every cloud has a silvery lining, quite literally and its very beautiful. Yesterday’s rain seems to have blown through. They certainly do plenty of weather here. Another bucolic day ahead, … Continue reading
“Talk to me Verizon” and they did! Finally.
Verizon Wireless, in the shape of lovely Customer Relations Specialist and part time goddess in human form, Veronica Murietta of Southern California, capitulated (I told them they would) and have settled with me. I wonder what made them change their mind? Was it … Continue reading
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Tagged Early Termination Charge, hate Verizon, Verizon, Verizon Wireless, Veronica Murietta ;
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Not a glimmer on my Verizon
Just wondering how many Verizon puns there are, sadly there aren’t that many. I am working on ‘Verizontal’ like horizontal but have not found a use for it yet. Any ideas? Had a good response to my last post, it seems I … Continue reading
A speck on the Verizon
Be very careful before entering into a Verizon Wireless mobile phone contract. Make sure they can provide a viable signal first. There is none here at my house on Long Island. Now they are trying to charge me a $350 … Continue reading
French Farce. Broadcast Regulator’s hilarious ‘Canute’ ban of the T and FB words!
Communiqués de presse Renvoi sur les pages des réseaux sociaux : le CSA publie la lettre envoyée aux chaînes http://www.csa.fr/multi/index.php?l=uk Date de publication sur le site : 6 juin 2011 Afin de dissiper les malentendus, le Conseil supérieur de l’audiovisuel … Continue reading
Primark Stitched Up By Panorama says BBC Trust
For immediate release 16/06/11 Trust finds it ‘more likely than not’ that certain footage in Panorama programme on Primark was not authentic The BBC Trust’s Editorial Standards Committee (ESC) has found that a Panorama programme ‘Primark: On the Rack’, broadcast … Continue reading
Press Notice – Rachel Hood Chair of Save Historic Newmarket says cost of Derby Appeal shocking.
Press Release SHNAG (Save Historic Newmarket Action Group) May 31 2011 Chair of Save Historic Newmarket and President Elect of the Racehorse Owners Association, calls on Lord Derby to STOP STOP STOP his Planning Appeal. • It’s the Derby on Saturday … Continue reading
Forgetful, Who? Me?
I have just done an on-line Alzheimer test- – give it a try www.foodforthebrain.org and click on Cognitive Function Test. I am happy to report I have a very low risk of going gaga just yet. I have just done an … Continue reading
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Russia: The Wild East BBC R4
Are you enjoying Martin Sixsmith’s extraordinary polemic Russia: The Wild East, a thousand years of Russia’s history? It’s on BBC Radio 4, every weekday afternoon for five weeks. We are about three weeks in now and approaching 1917. It is a remarkable journalistic tour de … Continue reading
SM & Unintended Consequences
I spotted this on the LinkedIn Crisis Communication forum (re Using Social Media in a Crisis) by Bob Wade ex COI (lightly edited) …. The University of East London and several other universities have been given permission to run a ‘Twitter Farm’ in … Continue reading
Victory on the Newmarket Battlefield
Stunning High Court victory for Newmarket residents. Forest Heath Council and Lord Derby’s plan to concrete Newmarket greenfield legally flawed http://bbc.in/eEzS05
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